Mellowmove LDA (VAT number PT509063489) is a company existing under the laws of Portugal located in: Rua Principal 4 – Casais de São Lourenço, 2640-206 Encarnação, Portugal, Website: mellowmove-clothing.com and is selling the brand “Mellowmove Clothing” under license of Mellowmove Austria – Gregor Praher.
What data do we collect?
Our Company collects the following data:
If you decide to become a registered user of our website, we need to process your data to identify you as a user of the Web and grant you access to its various functionalities, products and services available to you as a registered user. You may cancel your registered user account by contacting us through Customer Support.
This purpose includes processing your data, mainly:
To contact you for updates or informative notices related to the contracted functionalities, products or services, including quality surveys and to be able to establish the degree of customer satisfaction with the provided service;
To manage payment of the products that you purchase, regardless of the payment procedure used. For example:
If on purchasing any of our products through the Website or the App, you opt to activate the functionality of save your card data for future purchases, we need to process the indicated data for activation and development of that functionality. Consent to the activation of this functionality enables your autocompleted payment data to appear in subsequent purchases so that you do not need to introduce them in each new process, and these data will be deemed valid and effective for subsequent purchases. You may change or cancel your cards at any time through the section on payment information, either of your Website registered user account.
Activate the necessary arrangements in order to control and prevent potential fraud against you and against us during the purchase process. If we consider that the transaction can be fraudulent, this processing may cause the blocking of the transaction.
To manage potential returns after you have purchased and manage requests of availability information for articles, reservations of products through the Web, depending on the availability of such options from time to time.
For invoicing purposes and to make available to you the tickets and invoices of the purchases you have made through the Web.
We only process the personal data that are strictly necessary to manage or resolve your request
This purpose includes the processing of your data, mainly, for:
If and when you subscribe to our Newsletter, we will process your personal data to manage your subscription, including to send customised information on our products or services through various means (such as e-mail or SMS). We may also make available to you this information through push notifications in case you have activated them in your mobile device.
Accordingly, please take into account that this data processing implies analysis of your user or customer profile to establish your preferences and therefore which products and services are most fit to your style when sending you information. For example, based on your purchases and browsing history (i.e., depending on the articles that you clicked), we will make you suggestions on products that we believe may interest you and, if you are a registered user, we will provide you with the “recover cart ” functionality.
Remember that you may unsubscribe from the Newsletter at any time without cost through the “Newsletter” section of the Platform, in addition to the instructions that we provide you with each notice. If you do not want to receive push notifications, you can deactivate this option in your mobile device.
To perform promotional actions (for example, for the organisation of competitions or to send the list of items stored to the e-mail you designate). On participating in any promotional action, you authorise us to process the personal data that you have shared with us depending on the promotional action and disclose them through different media such as social networks or the Platform itself. In each promotional action in which you participate you will have the terms and conditions available where we will be providing more detailed information about the processing of your personal data.
To disseminate in the Platform or through our channels in the social networks photographs or pictures that you shared publicly, provided that you expressly give us your consent for the purpose.
If you access our Web, we inform you that we will treat your browsing data for analytic and statistic purposes, i.e., to understand the manner in which users interact with our Web and thus be capable of introducing improvements in the Web.
In addition, we occasionally perform quality surveys and actions to know the degree of satisfaction of our customers and users and detect those areas in which we may improve.
How and why will we use your data?
We use the above described information we collect about you to pursue the following purposes, which are necessary for the performance of the contract between us to provide you with the products or services you requested or which we consider in our legitimate interests:
We process your data because this is necessary on the terms regulating the use of the website. In other words, for you to be able to register as a user on the website, we need to process your personal data, since we would otherwise be unable to manage your registration.
We process your data because their processing is necessary for us to make the purchase or services contract with you.
Certain processing of data related to the purchase process is activated only because you request or authorise it, as is the case of the storage of payment (card) data for future purchases. In these cases, our processing of your data is supported by your own consent.
We consider that we have a legitimate interest to carry out the necessary verifications to detect and prevent potential fraud when you make a purchase. We understand that the processing of these data is positive for all the participating parties when a purchase is paid and in particular for you, since this allows us to establish measures to protect you from fraud attempts by third parties.
We consider that we have legitimate interest in answering the requests or queries raised by you through the existing different contact channels. We understand that the processing of these data is also beneficial to you to the extent that it enables us to assist you adequately and answer to the queries raised.
When you get in touch with us, in particular, for the management of incidents related to your order or the product/service acquired through the Web, the processing of your data is necessary to perform the purchase contract.
When your request is related to the exercise of your rights on which we inform you below, or to claims on our products or services, we are legally permitted to process your data for compliance with our legal obligation
We are legally permitted to process your data for marketing purposes due to the consent that you give us, for example when you accept receiving customised information through multiple channels, when authorising the sending of notifications or when accepting the legal terms and conditions to participate in a promotional action or to publish your pictures on the Web or on our social networks’ channels.
In order to show you customised information. We consider that we have a legitimate interest to conduct a profiling with the information that we have about you (such as your browsing, preferences or purchase history) and the personal data that you have provided us, such as the age range or language, since we understand that the data processing of these data is also beneficial to you because it allows you to improve your user experience and access the information in accordance with your preferences.
We consider that we have a legitimate interest in analysing the Web usability and the user’s satisfaction degree, since we understand that that the processing of these data is also beneficial for your because the purpose is to improve the user experience and provide a higher quality service.
In order to comply with our legal obligations and security of our website, we may also use some of your personal information to detect and prevent illegal uses, abuse, spam, (payment) fraud (e.g. payment card authentication) security incidents and other harmful activity or government or court orders.
If we use your information for other purposes than those above mentioned, we will notify you of these purposes before using your information and obtain your consent where necessary.
With whom do we share your information?
We may share information we collect from you or about you with some of our business partners who help us operate our website, apps or other channels and provide important services to our customers and visitors: we consider these our trusted business partners. Our trusted business partners may change over time but we are committed to building relationships with third parties who are dedicated to providing you a safe and satisfying experience.
The following categories of trusted business partners may come into contact with your personal data and/or information:
- external consumer relations service provider;
- payment processing providers, who need to process your data in order to allow you to make payments for your online purchases;
- transport and shipping companies;
- third party advertising and analytics companies who collect browsing information and profiling information and who can provide advertisements which are tailored to your interests;
- social media companies, where you make use of social media features that are offered on our websites or apps;
- added value service providers who provide their services via our websites or apps;
- service providers who host and operate our websites, apps or other channels.
In addition to the foregoing, please note that the third parties mentioned above will in many cases have their own statement regarding the collection and use of your personal data and information. We strongly advise you to carefully review these statements.
We may also share some of your user generated content in our website, apps or other channels with the general public visiting our website, apps or other channels.
We may also be required to disclose your information to public authorities or other governmental agencies only to the extent this is permitted under data protection laws and is required by mandatory provisions in applicable laws.
How long will we keep your data?
The principle that we apply is that your personal information will be deleted when they are no longer necessary for the purpose for which they were collected.
The time for which we will keep your data will depend on the purposes for which we process them, as explained below:
We will process your data for the time during which you remain a registered user (meaning, until you decide to unsubscribe).
We will process your data for the time necessary to manage the purchase of the products or services that you buy, including potential returns, complaints or claims related to the purchase of the product or service in question.
Sometimes, we will only process the data until the time when you decide, as is the case of payment (card) data that you requested us to store for future purchases.
We will process your data for the time necessary to meet your request or application.
We will process your data until you unsubscribe or cancel your subscription to the newsletter.
If you participate in promotional actions, we will keep the data during a six (6) months period from the end of the action.
We will process your data occasionally for the time during which we proceed to carry out a specific quality action or survey or until we anonymise your browsing data.
Notwithstanding the fact that we will process your data for the time strictly necessary to achieve the purpose in question, we will subsequently keep them duly stored and protected for the time during which liability may arise for their processing, in compliance with legislation in force from time to time. Once each of the potential actions is time-barred we will proceed to delete the personal data.Children’s Privacy
Our websites and apps do not address anyone under the age of 14 (“Children”). We do not knowingly collect personal information from children under 14. If you are a parent or guardian and you are aware that your child has provided us with personal information without your consent, please contact us and we will take steps to remove that information from our servers.
Information collected through cookies to keep track of what products you viewed and purchased and what areas or pages you viewed on our websites or apps is called “analytics data”. We use analytics data to improve the design and content of our websites and apps, to help us learn things like what pages are most attractive to all of our visitors and what promotions visitors like to see, and to gauge the success of our advertising campaigns.
Third-parties websites, apps and services
Our websites and apps may contain hyperlinks to and from websites and apps of third parties such as Facebook or Instagram. If you follow a hyperlink to one of these websites or app or interact with them, please note that we cannot assume any responsibility or warranty for the third party content or data protection conditions, nor do we have any influence on this. We encourage you to review the privacy policies of these third-parties websites and apps before you transmit personal information to these websites and apps.
What are your data protection rights?
Our Company would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:
You have the right to request Our Company for copies of your personal data. We may charge you a small fee for this service.
You have the right to request that Our Company correct any information you believe is inaccurate. You also have the right to request Our Company to complete the information you believe is incomplete.
You have the right to request that Our Company erase your personal data, under certain conditions.
You have the right to request that Our Company restrict the processing of your personal data, under certain conditions.
You have the right to object to Our Company’s processing of your personal data, under certain conditions.
You have the right to request that Our Company transfer the data that we have collected to another organization, or directly to you, under certain conditions.
If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us at our email:
Data Protection Officer – Marco Konig
Social media on our website
We may receive information from third parties through the social links presented on our website or apps in the form of social buttons like Tweet, Like or Pin it. By clicking on one of these buttons, you will be prompted to log in to the corresponding social media website; you will essentially be browsing both our website/app and the social platform at the same time, but your experience with the social components will be governed by the privacy and other policies of the social platform. The privacy settings you have chosen on that social media platform will determine the degree to which your information is made public. We encourage you to choose your privacy settings accordingly.
Cookies are text files placed on your computer to collect standard Internet log information and visitor behavior information. When you visit our websites, we may collect information from you automatically through cookies or similar technology
For further information, visit allaboutcookies.org.
How to manage cookies
You can set your browser not to accept cookies, and the above website tells you how to remove cookies from your browser. However, in a few cases, some of our website features may not function as a result.
We take security very seriously, so your personal information will be protected. We use the industry standard encryption protocol known as Secure Socket layer (SSL) and other reasonable measures to protect your information from unauthorised use or disclosure. All the confidential data like payment information is encrypted and transmitted through a secure channel using SSL encryption.
If any unauthorised charges appear on your credit card as a result of shopping with mellowmove-clothing.com, you must notify your credit card provider in accordance with its reporting rules and procedures.
Please note that we never ask a customer to confirm any account or credit card details via email. If you receive an email claiming to be from Mellowmove LDA asking you to do so, do not respond and let us know by clicking here.
Privacy policies of other websites